Everyone produces information over the course of their daily lives. A selfie posted on Facebook is information. A research paper submitted to an instructor is information. And a presentation delivered to your supervisor is information.
Whatever form it takes, is your information presented in a way that your audience can fully understand? How effectively can you communicate in a spoken presentation, through text, and through visuals?
In this section, you will follow the student team and explore ways to effectively create and share information in academia and the workplace.
Learning goals
By the end of this section, you should be able to:
1. Avoid common weaknesses in writing business research papers;
2. Acknowledge original ideas, by correctly citing business sources; and
3. Use effective presentation strategies and tools to pitch your business ideas.
