Let’s go back to our student team. They are now planning a marketing strategy for their business, and require theoretical frameworks and concepts found in the academic literature, that is, academic journal articles.
They have so many questions.
Which articles are most influential and should be read first?
Which are the top journals in the field?
Who are the prolific authors on the topic?
Watch the video (2:27) to find out.
Here is a brief list of databases for finding business information in both academic and practitioner journals in the PolyU Library.
Read the online guides (or tutorials) for detailed instructions on how to search effectively in these platforms.
| Types of Journal Databases | Notable sources |
| Citation & Interdisciplinary | Web of Science |
| Citation & Interdisciplinary | Scopus |
| Business/ Economic Specific | EconBiz |
| Business/ Economic Specific | EconLit (via ProQuest) |
| Business/ Economic Specific | Business Source Complete (via EbscoHost) |
| Business/ Economic Specific | ABI/INFORM Collection (via ProQuest) |
| Interdisciplinary | JSTOR |
| Interdisciplinary | Emerald Insight |
| Interdisciplinary | ScienceDirect |
| Interdisciplinary | Wiley Online Library |
| Interdisciplinary | SAGE Journals |
| Interdisciplinary | Springer Nature Link |
Tips - Summary of database search operators and commands
Download and save this visual organiser, "9 Searching Tips in the Information Sea".
It presents nine search commands you can use in most academic databases.
The search symbols may vary slightly across platforms, so make sure you check the “help” page of a database before conducting your search.
